What Are Google Web Stories and How Do They Work?
Everyone enjoys good stories. It is for this reason that these tappable experiences continue to rise in popularity. While several existing platforms cater to the generation of this type of content, one medium that many consider being one of the best is Google Web Stories. At its core, they are embeddings or mini-AMP – Accelerated Mobile Pages – that are produced for posts on websites. Usually, they appear as visual slideshows that are commonly used on social media sites channels like Instagram and Facebook.
Try to think of these Stories as sequences or successions of videos or images with accompanying text that users can go through and view the content. Once it is complete, you can add a call-to-action or CTA to encourage your intended audience to go to your home page, make a purchase, or anything else to help build awareness of your brand. Due to its efficacy, it …